Is your horse’s back doing OK? You might want to check again. A study conducted by researchers from the University of Guelph in Canada and the University of Rennes in France found that only a small number of cases of back pain in horses are discovered by owners and caregivers. Below are select portions from the research […]
What Are You Excited About This Fall?
As I mentioned in the last newsletter, I am always sad to see summer come to an end, but fall brings other delights, and not only the beauty of nature. It is a time for new beginnings – the kids are going back to school, we return to work after vacations that hopefully left us […]
How To Start A Blog Part VII: Posts, Categories and Keywords
Today’s post in the “How to start a Blog” series covers how to publish posts and how to use categories and keywords. If you’re just joining this series now and want to catch up, this is what we have covered so far: the pros and cons of free vs. paid blogs how to set […]
Business Monday: What Is A Target Market and How Do You Define Your Ideal Customer?
You’ve been leaving brochures in stores, put an ad in the local paper, volunteered to do massage at your favorite animal shelter, set up a booth at a rescue event, but you are still struggling to get customers. Where are they? Why aren’t people calling? Take a look at your marketing strategy: the problem might […]
SARA Animal Reiki Training in England September 5-8
SARA President Kathleen Prasad will once again be doing animal Reiki training at Remus Memorial Horse Sanctuary in Essex, England. Remus is home to some of the oldest horses in the world and provides a wonderful and safe space for learning and for sharing Reiki. On September 5, Kathleen will be teaching a one-day Equine Reiki […]
Business Monday: How Do I Figure Out If There Is A Market For My Business?
We get a lot of questions on how to figure out if there is a market for the modality you want to learn so you can be sure that you will have paying customers after you graduate. Marketing and market research is a huge part of any business, and one that many struggle with, and […]
Natural Remedies for Shingles
A recent bout with shingles gave me an opportunity to both try out a variety of complementary medicine therapies and to set a few misconceptions straight. We had planned a long-awaited weekend getaway – a relaxing, rejuvenating few days on the beach in Rhode Island without phones and internet, badly needed after not taking a […]
Business Monday: Animal Massage Laws and Practitioner Liability Insurance in Ontario, Canada
Thank you all who have been sending in lots of questions for the Business Monday series – we love hearing them. Keep them coming! We recently received a great question from an equine massage practitioner about animal massage laws in Ontario, Canada. I didn’t know the answer to her question, so I reached out to Lyndsey Deutsch, […]
Business Monday: Tips For Starting Your Animal Health Business
Today, we’re starting another new feature here at AWG: Business Mondays. We get a lot of questions about starting an animal health business, marketing difficulties, legal issues, etc., and I also know first hand how challenging it is to run a small business, where you are often the sole employee and have to deal with everything […]
Interview with Animal Homeopath Shirley Moore – Part 2
We’re back with part 3 of the homeopathy series – the last half of my interview with animal homeopath Shirley where she gives us tips on how to give our pets homeopathic remedies, shares lots more great information, her favorite remedies to keep on hand, ways you can learn if you want to study homeopathy […]
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