Today, we’re starting another new feature here at AWG: Business Mondays. We get a lot of questions about starting an animal health business, marketing difficulties, legal issues, etc., and I also know first hand how challenging it is to run a small business, where you are often the sole employee and have to deal with everything […]
Complementary and Alternative Veterinary Medicine in Canada
The information on this page is provided courtesy of Lyndsey Deutsch, Canadian Institute of Equine and Canine Body Works. Below are Q&As that were completed with some of the Canadian Veterinary Boards, position statements on The Practice of Complementary and Alternative Veterinary Medicine in Canada, guidelines, bylaws, as well as links to each Veterinary Association. To see […]
Question From A Reader: How To Choose A Massage School?
We got an email from a reader who is trying to decide on which animal massage school to attend. It is a very difficult choice to make, and we decided to post her question and my answer, hoping it would help others who are undecided as well. If you have attended an animal massage school and […]
How To Start A Blog Part VIII: WordPress Plugins
Today we’re talking about WordPress plugins, and this is the last post (for now) in my series about how to start blogging. In previous posts, we’ve talked about: free blogs vs. blogs where you own your domain name how to set up a free site getting a domain name and choosing a web host how to […]
Doing Animal Massage At An Event – Checklist For What To Bring
Now that spring is here, there are lots of outdoor events where you could be offering your massage (and other complementary) services to pet owners: rescue group gatherings, agility trials and competitions, conformation shows, local dog group events, etc. Here is a checklist of things to bring when you’re setting up at an outdoor event: […]
6 More Ideas For Marketing Your Animal Massage Business
Marketing is something many of us struggle with, and it’s easy to get stuck when trying to come up with new ways to market your business. But there are many different approaches you can take, and it doesn’t have to cost a fortune. I talked about some ideas to get the word out in my […]
Marketing Materials For Your Business: Business Cards, Brochures, Flyers and Postcards
When you first start a business, there are a lot of details to be taken care of, and one of the more important is marketing. You might have the best business in the world, but if nobody knows about it, you’re not going to succeed. These days, a large portion of all marketing takes place […]
Starting An Animal Massage Business
I received a question about starting a massage business from a reader the other day, and as I was typing away answering it, it occurred to me that perhaps others could benefit from reading this as well. Patricia graciously allowed me to post her question and my answer, so here it is: Q: Everyone tells me […]
10 Ideas For Marketing Your Animal Health Business
Marketing is something you should be doing on a ongoing basis. It’s always better to have too many clients than too few, and you can always offer to put new clients on a waiting list if you can’t fit them in. It’s easy to spend quite a bit of money on ads etc., but you […]